Description
This book details the relationship between an individual and their beliefs and opinions. Across nine chapters, the author raises questions that unfold as the author attempts to answer them. He clarifies the differences between opinions and beliefs on the one hand, and knowledge on the other. He also explains the mechanisms and manifestations of being influenced by opinions and beliefs, whether through actual psychological impact or anticipated pleasure. The book further explains the types of instincts and what motivates us toward our beliefs and opinions, detailing how these motivators operate, the reasons for conflict and disagreement between them within societies, and mechanisms for reconciliation. It clarifies the concept of individual opinion, highlighting the aspects of individuality from one person to another and the specific influences on the individual in this matter. The book then addresses the same problems in group opinions. Following this, it explains the mechanisms of opinion transmission and dissemination, and the methods used to promote opinions and beliefs in societies. Finally, it presents empirical studies on the formation of beliefs and the unconscious phenomena that arise from them.











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