Description
In this book, Gustave Le Bon classifies groups according to their psychological, social, ideological, and religious conditions, explaining the role of morality and emotions in shaping the beliefs that drive the course of history. The author adopts a scientific approach, disregarding biased opinions and doctrines. He addresses the general characteristics of groups, the law of their intellectual and psychological unity, and the extent to which customs and traditions influence their orientations. Traditions, in essence, are based on the idea of the crowd—that is, unifying all the intellectual currents and dynamic forces that comprise the group toward a single direction. The author also clarifies the extent to which groups are influenced by symbols and signs that contribute to their orientation toward a particular idea.











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