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Digital Marketing Ads and Their Impact on Consumer Purchasing Decisions

Original price was: 13,00 د.ا.Current price is: 12,50 د.ا.

The book examines the role of digital marketing ads in building brand image and their impact on consumer behavior, analyzing how digital advertising messages influence consumer purchasing decisions in the modern digital environment.

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Description

Marketing studies, such as the book “Digital Marketing Ads and Their Impact on Consumer Purchasing Decisions” by researcher Saja Najm Abdullah, explore the vital role of digital advertising in influencing consumer behavior. Continuous exposure to advertisements transforms the audience from passive viewers into active buyers.

Additional information

book-author

Year

2024

Publisher

Zad Publishing and Distribution

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